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Top Marketing Strategies for 2017
Marketing strategies change all the time. The New Year 2017 has come and new changes are likely to come to the field of marketing in the future. Now, it’s time for many marketers to think about...
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Marketing on a Small Budget
Starting a business has been never easy. The reality is new entrepreneurs have a lot of challenges on their way to success. It’s crucial for business owners to know how to advertise products and...
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How to Identify Your Target Market for Advertising
Identifying your target market is vital to the success of your advertising. The reality is if you don’t identify your target market correctly before launching an advertising campaign you may waste a...
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What Are Online Marketing Courses?
Intro Let’s face it, the amount of business training and instruction provided in schools isn’t exactly above par. Often times, business instruction is minimal and covers only the most basic topics....
View ArticleSimple Tips to Market More Effectively
January is over, and unfortunately this means that many New Year’s Resolutions have already fallen through. Gyms are becoming emptier, wallets lighter, and many goals remain to be crossed out across...
View ArticleMarketing Via Social Media
As discussed in last week’s blog post, the internet is a necessary tool for any business. Not only does the internet give your business a place to reside and to grow, but it also provides near...
View ArticleHow to Market on Facebook
Facebook is the largest social media platform. With over 2.7 Billion users, if you are not using Facebook, then you are missing out. Social Media grows increasingly pertinent in the operation and...
View ArticleMarketing Your Business on YouTube
YouTube is a social media site unlike most others. While YouTube does have ample room for two-sided interaction between content creators and followers, YouTube is primarily a unidirectional social...
View ArticleTwitter Marketing 101
Twitter Marketing 101 Twitter is an interesting social network to say the least. Unlike Facebook and Instagram, Twitter focuses less on the life updates aspect of social media and is more about sharing...
View ArticleSales Funnel Maintenance
Introduction Sales Funnels are necessary for any business marketing itself online. These funnels help channel views and clicks into leads which can then be converted into sales. Without an appropriate...
View ArticleMobile Website Optimization
Introduction When designing a website, whether through a service or independently, many first-time business owners aren’t sure of whether to prioritize a mobile friendly or a traditional desktop site....
View ArticleInternet Marketing Myths
Introduction Internet Marketing is a complex strategy for growth. Through many different facets such as business websites, social media, SEO, and dozens of other collaborative factors, your business is...
View ArticleSocial Media Marketing vs Search Engine Marketing
Introduction Social Media Marketing (SMM) and Search Engine Marketing (SEM) are not the same thing. This leads many people to wonder which marketing method they should prioritize, as well as whether or...
View ArticleContent Marketing Basics
What is Content Marketing? Content Marketing is a cycle. It is the process by which content is produced for your business, blog, or website. This content establishes your brand which further content...
View ArticleCreating Your Marketing Strategy
Introduction Starting a business is difficult, continuing to run a business is exponentially harder. Unless your company is Staples, there is no easy button. If you wish to keep your doors open and the...
View ArticleCreating Effective Written Content
Introduction Content is key for any internet marketing endeavors. Regardless of what industry you are a part of, how large your business is, and who your customers are, you need regular content...
View ArticleHow to Build Your Social Media Following
Start from Scratch Just starting a business? Have an existing business and trying to grow? It may be time for you to up your social media game, seriously. While it may seem irrelevant, social media has...
View ArticleSetting Your Business Apart from the Competition
Setting Your Business Apart Running a business is no easy task. Keeping track of employees, making sales, generating new leads, and balancing a budget while also growing your business isn’t something...
View ArticleRefreshing the Marketing Basics
Marketing Marketing is an essential element of running a business. While not every company and start-up will be able to support a full-fledged marketing department from the get-go, marketing operations...
View ArticleAnswering Frequently Asked Marketing Questions
Introduction Marketing isn’t always a straightforward topic. While the basics of marketing are generally easy to grasp, many new business owners struggle with rolling out effective marketing strategies...
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